MEDIA ANALYSIS - Performance Task

Contemporary channels of communication characterised by their interactivity, individualisation and network capabilities.

• Traditional Media

• Old Media

• New Media

• Alternative Media

Media are increasingly owned by relatively small number of large corporations and powerful individuals. This terms refers to..

• Conglomeration

• Concentration

• Digitalisation

• Cross-media ownership

The phenomenon where media content is tailored to individual preferences through algorithms and user data is known as...

• Personalisation

• Standardisation

• Mass Communication

• Broadcasting

Answer explanation

The correct answer is 'Personalisation' as it refers to the process of customizing media content based on individual user preferences using algorithms and data, unlike the other options which denote broader communication methods.

The term used to describe the shift from traditional print media to digital formats is...

• Media Transition

• Digital Transformation

• Print Decline

• Media Evolution

Deliberate suppression of communication or information refers to...

• Conglomeration

• Propaganda

• Censorship

• Agenda Setting

The process of creating and distributing content through digital platforms that allows for user engagement and feedback is known as...

• Digital Publishing

• Content Creation

• Interactive Media

• Social Networking

The practice of using social media to influence public opinion and behavior is referred to as...

• Social Engineering

• Digital Activism

• Online Persuasion

• Social Media Marketing

This picture refers to historical event named...

• Arab Spring 2011

• China Great Fire Wall

• Vietnam War

• Tiananmen Square Massacre 1989

The strategic use of information to influence public perception and behavior is known as...

• Information Warfare

• Media Manipulation

• Public Relations

• Spin Doctoring

The phenomenon where individuals create and share their own media content through various platforms is known as...

• User-Generated Content

• Collaborative Media

• Content Curation

• Digital Storytelling