Unit 2 Advertising/Informational Text Review!

Front

Advertising is the art of spreading marketing information through

Back

Various media

Front

This is a form of print media

Back

True

Front

A Wikipedia post with an author that you have looked up and verified, date, and citations/sources listed

Back

Credible source

Front

Who is the target audience?

Back

a group of people who are most likely to want the product being advertised

Front

What is the most important idea of a reading passage?

Back

main idea

Front

Why are some words typed using bold print?

Back

darker print emphasizes important words

Front

The appeal to emotion is also called

Back

pathos

Front

This is an expression of an author's personal belief. It is not something that can be proven to be true or false.

Back

opinion

Front

This is a restatement of a written work in one's own words that keeps the basic meaning of the original work.

Back

praraphrase

Front

What is a heading?

Back

a feature that tells the reader what the section is about