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Management Ch. 4 Vocab review

Authored by Richelle Osborner

Other

12th Grade

Used 6+ times

Management Ch. 4 Vocab review
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22 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the definition of a Business Strategy?

A strategy to reduce costs by offering no-frills products

A single business competing in a single industry

The major actions by which an organization builds and strengthens its competitive position in the marketplace

A narrative that describes a particular set of future conditions

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does a Concentration Strategy involve?

Moving into new but related businesses

A single business competing in a single industry

Implementing strategies in each functional area

Identifying the set of businesses and markets

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Concentric Diversification?

A strategy to build competitive advantage by being unique

Moving into new but related businesses

A negative attitude toward external knowledge

The process of identifying specific procedures

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is Core Capability?

Inputs to a system that can enhance performance

A narrative that describes future conditions

Unique skill and/or knowledge that gives an organization an edge over competitors

The basic purpose and scope of operations

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the purpose of a Corporate Strategy?

To identify the set of businesses, markets, or industries in which the organization competes

To implement strategies in each functional area

To build competitive advantage by being unique

To describe a particular set of future conditions

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a Differentiation Strategy?

A strategy to build competitive advantage by being unique in its industry or market segment

A strategy to reduce costs by offering no-frills products

A process of identifying specific procedures

A negative attitude toward external knowledge

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What are Functional Strategies?

Strategies implemented by each functional area to support the business strategy

The actions or means managers intend to achieve goals

Inputs to a system that can enhance performance

A narrative that describes future conditions

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