25 Preguntas sobre Plan de Marketing
Professional Development
•25 Qs
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25 Preguntas sobre Plan de Marketing
Quiz
•
Business
•
Professional Development
•
Practice Problem
•
Medium
Mao Llorente
Used 3+ times
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25 questions
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1.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Documento estratégico que detalla las acciones que una empresa debe seguir para promocionar y vender sus productos o servicios.
Investigación de mercados
Plan de marketing digital
Plan de mercadeo
Análisis situacional
2.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Estructura que incluye análisis situacional, definición de objetivos, estrategias de marketing y un plan de acción.
Investigación de mercados
Estructura básica de un plan de mercadeo
Plan de marketing de producto
DOFA
3.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Es una guía para planificar las acciones y estrategias de marketing para alcanzar los objetivos de la empresa.
Plan financiero
Importancia del plan de mercadeo
Investigación de mercados
Estrategia de plaza
4.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Proceso de recolección, análisis e interpretación de datos sobre el mercado, los consumidores y la competencia.
Plan de marketing de producto
Investigación de mercados
Análisis situacional
Plan de marketing de contenido
5.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Estrategia que utiliza canales digitales como redes sociales y SEO para promocionar productos o servicios.
Plan de marketing de contenidos
Investigación de mercados
Plan de marketing digital
Plan de marketing de producto
6.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Estrategia que distribuye contenido valioso y relevante para atraer y convertir a una audiencia específica.
Plan de marketing en redes sociales
Plan de marketing de contenidos
Investigación de mercados
Plan de mercadeo
7.
MULTIPLE CHOICE QUESTION
45 sec • 1 pt
Estrategia que define cómo una empresa usará plataformas de redes sociales para promocionar su marca e interactuar con la audiencia.
Plan de marketing digital
Plan de mercadeo
Plan de marketing en redes sociales
Plan de marketing de producto
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