AM Unit-3

Which of the following best defines sales management?

• Management of production activities

• Overseeing and directing the sales force

• Managing customer complaints

• Handling after-sales service

What is the primary focus of sales management in a company like Apple?

• Product innovation

• Employee training

• Increasing market share through effective sales strategies

• Handling supply chain logistics

Sales management includes which of the following tasks?

• Setting sales targets

• Planning promotional campaigns

• Developing new products

• None of the above

The main objective of sales management at Amazon is to:

• Increase operational efficiency

• Maximize product variety

• Boost sales and customer acquisition

• Develop new technologies

Which of the following is NOT a primary objective of sales management?

• Achieving sales volume

• Maximizing profits

• Market leadership

• Reducing production costs

A key objective of sales management at Coca-Cola is to:

• Improve distribution networks

• Innovate new flavors

• Reduce marketing expenses

• Acquire new suppliers

"Black Friday" is the perfect example of ........

Which sales management strategy does Walmart primarily focus on?

• Low-cost pricing

• Personalized customer service

• Luxury product offerings

• Niche marketing

Which of the following is a sales management strategy?

• Corporate social responsibility

• Identify your target market

• Employee retention programs

• Environmental sustainability

A primary function of a sales executive is :

• Manage the entire production process

• Sales Planning

• Focus on CSR

• Control financial operations