What is the primary objective of Public Relations (PR)?

AM Unit-2 Quiz

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25 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
To increase sales
To build mutually beneficial relationships with the public
To promote new products
To manage advertising campaigns
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is a key objective of PR?
Create advertisements
Manage crisis situations
Increase short-term sales
Promote product features
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which company is used as an example for enhancing brand image through sustainability initiatives?
IBM
Coca-Cola
Nestlé
Zomato
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In PR, what is the term used for communication involving the media to ensure positive coverage?
Press Release
Media Relations
Crisis Communication
Advertising
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is an example of crisis management in PR?
Maggi Noodles Ban
Lush Cosmetics
Tesla's new car launch
Coca-Cola's sustainability campaign
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
PR focuses on managing an organization's ___ with its stakeholders.
Product features
Relationships
Prices
Sales targets
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is a major disadvantage of PR?
It is very expensive
No guaranteed results
It involves paid media
It does not help in brand building
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