DCM pra UTS

What is meant by distribution channel?

• Route used to deliver products

• Online marketing network

• Process of producing goods

• Financial management system

Who acts as the producer in the marketing channel?

• The party that provides discounts

• The party that produces goods or services

• The party that sells products to consumers

• The party that arranges the delivery of goods

What is the main function of intermediaries in the marketing channel?

• Help producers reach end consumers

• Set product prices

• Store goods in warehouses

• Create new products

What is meant by the end consumer?

• The party that advertises the product

• The party that distributes the product

• The party that produces the goods

• The final recipient of the product being sold

What are the advantages of using intermediaries in distribution?

• Cost savings in operational expenses

• Increased production costs

• Reduction in market reach

• Increased market risk

What is meant by the marketing flow?

• A series of activities that add value for the end user

• The process of delivering goods

• Inventory management system

• Online distribution network

What is the main focus in designing a marketing channel?

• Reduction of the number of consumers

• Increase in the number of products

• Reduction of production costs

• Market analysis and consumer segmentation

What is meant by direct channel in distribution?

• Products are delivered directly from producers to consumers

• Products go through several intermediaries

• Products are sold only online

• Products are sold in international markets

What are the challenges in using intermediaries?

• Reduction of market reach

• Quality control and relationship with consumers

• Increase in production costs

• Increase in the number of products

What is meant by logistics in the distribution channel?

• Process of producing goods

• Financial management system

• Management of transportation and storage of products

• Online marketing network