Media Theories and Cultural Perspectives

This video is a live stream revision session for A-level sociology, focusing on culture, identity, and media. It includes interactive activities like the 'Three Two One' and 'Bubble Quiz' to engage students in key concepts such as feminism, functionalism, and postmodernism. The session also covers media models and perspectives, including neophilia and cultural pessimism, and concludes with evaluation exercises and additional resources for further study.

What topics are covered in this session?

• Culture and Identity

• Biology and Environmental Science

• Mathematics and Statistics

• Physics and Chemistry

Which theory is associated with the term 'patriarchy'?

• Post-modernism

• Symbolic Interactionism

• Feminism

• Functionalism

Which of the following is a feature of mass culture?

• Preferred by the elite

• Majority of society's values

• Exclusive and expensive

• Accessible to a few

What is a key concept related to high culture?

• Commodity Fetishism

• Social Mobility

• Hyper-reality

• Cultural Hybridity

Which theory is often used to analyze global culture?

• Symbolic Interactionism

• Post-modernism

• Marxism

• Functionalism

Which of the following is a model of media?

• Social Capital Model

• Global Village Model

• Cultural Hybridity Model

• Two-step Flow Model

What is a feature of the new media according to neophiliacs?

• Loss of social capital

• Lack of regulation

• Cultural imperialism

• Increased choice

Which perspective suggests that new media has revitalized democracy?

• Marxism

• Functionalism

• Neophilia

• Cultural Pessimism

What is a criticism of the new media from a cultural pessimist viewpoint?

• It enhances social capital

• It promotes cultural diversity

• It provides high-quality content

• It is largely unregulated

Which of the following is a concept related to post-modernity in media?

• Role Allocation

• Hyper-reality

• Social Order

• Value Consensus