Informed Purchases

What is a want?

• Something that is necessary for you to survive.

• Something you would like to have.

• Something that is essential.

• Something that is mandatory.

What should you assess when deciding to purchase an item?

• Whether it is cheap or expensive.

• Whether it is a necessity or a luxury.

• Whether it is popular or not.

• Whether it is new or old.

Which factor includes ideals from family and cultural environment?

• Social factors

• Personal factors

• Cultural factors

• Psychological factors

Which factor is associated with personality?

• Social factors

• Personal factors

• Cultural factors

• Psychological factors

What is included in personal factors?

• Hobbies and leisure activities

• Ideals from family

• Purchasing power and revenue

• Perception

What is a component of psychological factors?

• Place of residence

• Lifestyle

• Learning

• Ideals from cultural environment

Which of the following is NOT a characteristic of deceptive advertising?

• Misleading statements

• Accurate product representation

• False claims

• Vague comparisons

How can deceptive advertising impact consumer trust?

• It builds trust

• It has no impact

• It erodes trust

• It enhances trust

Which of the following is a tip to avoid deceptive advertising?

• Ignore advertisements

• Know what you want

• Buy impulsively

• Trust all advertisements

Which of the following is a recommended practice to avoid deceptive advertising?

• Know what you want

• Trust all advertisements

• Ignore product details

• Follow every trend