Marketing Chapter 1 & 2 Review

Quiz
•
Business
•
11th Grade
•
Easy
APRIL AVERY
Used 2+ times
FREE Resource
39 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Disposable income is the money left after paying for basic living necessities such as goods, shelter, and clothing.
True
False
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Dividing segments based on the sports they play is an example of behavioral segmentation.
True
False
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Geographics and psychographics are types of segmentation.
True
False
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Hershey's offers "Hershey's Kisses" in special holiday colors. This is a type of behavioral segmentation.
True
False
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
An example of place utility would be selling camping gear and clothing through catalogs mailed to people who belong to nature organizations.
True
False
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Time Utility involves having a product available at a certain time of year or day.
True
False
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
True or False? The 20 in the 80/20 rule represents 20 percent of a company's sales.
True
False
Create a free account and access millions of resources
Similar Resources on Wayground
38 questions
The Foundations of Business

Quiz
•
11th Grade
44 questions
Quarterly Assessment

Quiz
•
9th - 12th Grade
38 questions
Business Management SLO Study Guide

Quiz
•
11th Grade
35 questions
March 2 ENT II Honors

Quiz
•
11th Grade
35 questions
Sales Unit Review

Quiz
•
10th - 12th Grade
40 questions
PAS - BISNIS ONLINE - KELAS 11 (EXERCISE)

Quiz
•
11th Grade
40 questions
Review Questions 17.1 – 17.6

Quiz
•
9th Grade - University
36 questions
market segmentation

Quiz
•
4th Grade - University
Popular Resources on Wayground
10 questions
Video Games

Quiz
•
6th - 12th Grade
20 questions
Brand Labels

Quiz
•
5th - 12th Grade
15 questions
Core 4 of Customer Service - Student Edition

Quiz
•
6th - 8th Grade
15 questions
What is Bullying?- Bullying Lesson Series 6-12

Lesson
•
11th Grade
25 questions
Multiplication Facts

Quiz
•
5th Grade
15 questions
Subtracting Integers

Quiz
•
7th Grade
22 questions
Adding Integers

Quiz
•
6th Grade
10 questions
Exploring Digital Citizenship Essentials

Interactive video
•
6th - 10th Grade