NP1_1
Authored by Vega Stefany
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39 questions
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1.
MULTIPLE CHOICE QUESTION
5 mins • 1 pt
Busca comprender el funcionamiento y la estructura del cerebro, y la repercusión
que ello tiene en nuestros pensamientos, conductas y emociones.
Neuromarketing
Neurociencia
Cerebro límbico o mamífero
Emocional
Cerebro reptiliano
2.
MULTIPLE CHOICE QUESTION
5 mins • 1 pt
En él se encuentran el 80% de las neuronas que se encargan de procesar los
pensamientos
Sistema 2 lento
Sistema 1 rápido
Cerebro límbico o mamífero
Cerebro cortical o neocorteza
Cerebro reptiliano
3.
MULTIPLE CHOICE QUESTION
5 mins • 1 pt
Basado en la intuición y el sentimiento
No consciente
85%
Sistema 2 lento
Sistema 1 rápido
Cerebro límbico o mamífero
Cerebro cortical o neocorteza
Cerebro reptiliano
4.
MULTIPLE CHOICE QUESTION
5 mins • 1 pt
Basado en las palabras
Consciente
15%
Sistema 2 lento
Sistema 1 rápido
Cerebro límbico o mamífero
Cerebro cortical o neocorteza
Cerebro reptiliano
5.
MULTIPLE CHOICE QUESTION
5 mins • 1 pt
Estímulo del Cerebro Reptiliano que hace énfasis en el alto impacto que tienen los
contenidos que mueven sentimientos en el consumidor.
Neuromarketing
Neurociencia
Cerebro límbico o mamífero
Emocional
Cerebro reptiliano
6.
MULTIPLE CHOICE QUESTION
5 mins • 1 pt
Rige nuestras sensaciones, sentimientos y necesidades. Vital para el aprendizaje y
la memoria
Neuromarketing
Neurociencia
Cerebro límbico o mamífero
Emocional
Cerebro reptiliano
7.
MULTIPLE CHOICE QUESTION
5 mins • 1 pt
Es la aplicación de técnicas desarrolladas desde la neurociencia en el conocimiento del consumidor, para el desarrollo de estrategias de marketing
Neuromarketing
Neurociencia
Cerebro límbico o mamífero
Emocional
Cerebro reptiliano
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