Exercise Advertisement

Identify the structure of this advertisement !

a

b

c

d

e

f

Headline

Body Text

Call to Action

Visual

Brand Name

Contact Information

What is the main purpose of the advertisement?

• • Promote a sale on coffee

• • Introduce a new store location

• • Convince the readers to buy the products

• • Offer the readers about free two kind of coffee

Which drink is making a comeback according to the ad?

• • Cookie Crunch

• • Peanut Buttercup

• • Hot Mocha

• • Java Mocha

What new flavor is being introduced in the ad?

• • Peanut Buttercup

• • Cookie Crunch

• • Java Crunch

• • Mocha Delight

Which company is promoting this advertisement?

• Starbucks

• • Dunkin' Donuts

• • • Coffee Bean & Tea Leaf

• • Seattle's Best Coffee

Where can you also find the drinks according to the advertisement?

• • Online store

• • Social media pages

• • Other coffee shops

• • Hot Mocha options

Match the following advertisements to their categories !

• Public Service

• 
• Display

• 
• Business to Business

• 
• Outdoor

• 
• Vacancy

•