Juniors - Community Management Exam

The process of building genuine and vibrant connections between your customers, staff, and partners.

• Online Community

• Community Management

• Community-based Management

• Community Support

The percentage of messages that you and other people who manage your Page respond to.

• Engagement Rate

• Response Rate

• Completion Rate

• Conversion Rate

Subject of the conversation

• Moderated Topic

• Topic

• Conversation Topic

• Moderated Subject

The number of people who saw any content from your Page or about your Page.

• Engagement

• Impressions

• Reach

• Unique Views

Ads you create from existing posts on your Facebook Page.

• Dark Post

• Sponsored Ad

• Boosted

• Organic

The total number of times your content was displayed, regardless of whether it was clicked or not.

Messages that does not require responses such as taging friends, emoji comments or generic one word messages and/or comments.

Metrics include likes, comments, shares, and clicks on your post content.

Meta ________ _____ a centralized space for Meta users to manage their Facebook, Instagram, Messenger posts, ads and communications and track their content performance.

An analytics dashboard where you can track user behavior and post performance on your Facebook business page.