BADM 201 Principles of Marketing: Unit 1 9/5/24

BADM 201 Principles of Marketing: Unit 1 9/5/24

University

11 Qs

quiz-placeholder

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BADM 201 Principles of Marketing: Unit 1 9/5/24

BADM 201 Principles of Marketing: Unit 1 9/5/24

Assessment

Quiz

Business

University

Medium

Created by

Lisa Wixo

Used 1+ times

FREE Resource

11 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The management function of deciding what will be done (action) and how it will be accomplished (goals).

Marketing

Planning

Pricing

Services

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Where does marketing occur?

Only on TV

Only in large cities

Everyday places

Only online

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Whose point of view matters most in the marketing concept?

Buyer's

Planner's

Marketer's

Seller's

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Overall, what does marketing allow us to do?

Stop buying online

Feel better about shopping

Live our daily lives

Limit our spending

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Marketing links producers to

customers.

distributors.

marketers.

retailers.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following items likely cannot be marketed:

Puerto Rico

Holidays

Health

Hopefullness

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Marketing encourages people from different countries to ____ frequently.

travel

think

trade

train

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