oralcom 2

a
straight line of communication, leading
from the sender directly to the receiver.
In this model, the sender creates a
message, encodes it for the appropriate
delivery channel, and pushes the
message out to its intended audience.

primarily
focuses on the sender (public speaker, professor,
etc.) who passes on their message to the
receiver (the audience). The sender is also the
only active member in this model, whereas the
audience is passive.

one of the first models of communication
that has been called the "mother of all models."
The most well-known and influential formal
model of communication

Developer of SHANNON-WEAVER MODEL

describes communication as a process
in which participants alternate
positions as sender and receiver and
generate meaning by sending
messages and receiving feedback
within physical and psychological
contexts.

a
process between an encoder and a decoder.
Most importantly, this model accounts for how
people interpret the message. Schramm argued
that a person's background, experience, and
knowledge are factors that impact
interpretation.

It is defined as an approach that describes
how communicators create social realities
within the contexts of their cultural,
relational, and social surroundings.

These are graphic representations of the proposed elements included in the communication process.

• communication models

• organizational structure

• pie chart

• venn diagram

1. According to the linear model of communication, at any given point in time a person is sending a message and receiving a message.

• TRUE

• FALSE

3. We receive and respond to messages from another person at the same time that she or he is receiving and responding to us is an example of the _____________ model.

• Linear

• Transactional