Advertising and Business Quiz

Advertising and Business Quiz

Professional Development

53 Qs

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Advertising and Business Quiz

Advertising and Business Quiz

Assessment

Quiz

Social Studies

Professional Development

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Created by

Mr.K.Chandra Bose

Used 1+ times

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53 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary aim of an advertising campaign?

To increase brand recognition

To improve employee satisfaction

To increase sales or awareness of a product

To enhance customer loyalty

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What distinguishes advertising from other forms of promotion?

It is unpaid

It involves personal presentation

It is a paid form of non-personal promotion

It targets only small businesses

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

After-sales service typically includes which of the following?

Pre-purchase consultation

Services after the original goods or services have been paid for

Product design and development

Initial sales strategy planning

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What role does an agent play in the distribution channel?

They take title to goods

They represent buyers and sellers without taking title to goods

They only distribute goods

They manufacture products

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a common example of a barrier to trade?

Price reduction

Tax on imports

Increased demand

Improved technology

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a barrier to entry?

Economies of scale

Product differentiation

Customer satisfaction

Government policy

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the purpose of benchmarking in business?

To reduce operational costs

To compare products and services against competitors for improvement

To increase brand awareness

To develop new market segments

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