Floral Unit 1 Review

The sum of a person's "people skills" and personal characteristics that make the person a valuable employee; a measure of potential employee's worth to the employer.

• hybridization

• employability

• floral designer

• resume

A measure of participation in continuing education activities. Each CEU is generally equal to 10 hours of participation in activities that are recognized or sponsored by the organization that requires the continuing education.

• resume

• freelance floral designer

• continuing education units

• hybridization

The owner or manager of a business that sells flowers, plants, and related supplies directly to consumers; the business.

• limited-service flower shop

• interiorscape

• commercial grower

• florist

Brief summary of a person's education, experience, professional achievements, and other qualifications for a job.

• Color Marketing Group (CMG)

• freelance floral designer

• florist

• resume

Nonprofit organization that predicts color trends for industries, products, and services. CMG forecasts trends from one to three years in advance.

• Color Marketing Group

• American Institute of Floral Designers

• retail florist

• freelance floral designer

The art and science of growing and marketing flowers and ornamental plants, and the designing and marketing of flower arrangements.

• floriculture

• retail florist

• continuing education

• cash-and-carry

Organization of professional floral designers that has rigorous membership policies and upholds high standards in the profession. The purpose of the organization is to encourage excellence in the field of floral design.

• American Institute of Floral Designers

• hard good

• florist

• floriculture

A floral business that carries only cut flowers, either singly (by the stem) or in bunches.

• bucket shop

• floriculture

• wholesale florist

• hard good

A company, such as Teleflora® of FTD®, that handles wire orders between member florists.

• cash-and-carry

• floriculture

• hybridization

• wire service

A floral designer who works for himself or herself and accepts jobs from several different floral shops.

• commercial grower

• entrepreneur

• resume

• freelance floral designer