Session 6. Quick poll

Have you ever relied on online reviews to choose a hotel or travel destination?

• Yes

• No

How often do you read online reviews before making a booking?

• Always

• Often

• Sometimes

• Rarely

• Never

What type of reviews do you find most helpful?

• Detailed reviews with pros and cons

• Short and concise reviews

• Reviews with photos

• Reviews from verified travellers

Have you ever changed your travel plans based on a negative review?

• Yes

• No

Do you trust reviews on social media platforms (e.g., Facebook, Instagram) as much as those on dedicated review sites (e.g., TripAdvisor, Google Reviews)?

• Yes

• No

What motivates you to write a review after your travel experience?

• Excellent service

• Poor service

• Incentives (e.g., discounts, loyalty points)

• To help other travellers

• Other (please specify)

How do you feel when a business responds to your review?

• Appreciated

• Indifferent

• Annoyed

• Other (please specify)

Which platform do you prefer for reading and writing reviews?

• TripAdvisor

• Google Reviews

• Yelp

• Facebook

• Other (please specify)