Media and Communications Unit 1

Which of the following is NOT a characteristic developed by New Journalism?

• banner headlines

• illustrations and photographs

• satirical news stories

• flashy page layouts

Which of the following statements best defines yellow journalism?

• critiques against the government that damage the government’s reputation

• sensationalist news coverage that lies, exaggerates, or willfully omits details from a story

• suppression and review of information prior to publication

• newspapers used to communicate with provincial governors in the Roman Empire

Which term describes news that focuses more on individual interests and the needs of its consumers?

• partisan press

• soft press

• hard press

• penny press

Which of the following is a one-way process?

• mediated communication

• mass communication

• interpersonal communication

• personal communication

Which statement is a famous quote from Canadian communications theorist Marshall McLuhan?

• The medium creates the message

• The medium is the message.

• The medium breaks the message.

• The medium adds the message.

What term describes critiques against the government or the monarchy that damage the government or monarchy’s reputation?

• hot and cold media

• prior restraint

• seditious libel

• mass communication

Which phrase best defines communication?

• a way of transmitting a message

• the exchange of a message in a medium through a channel

• any means of transmitting a message

• a one-way form of contact to broadcast information

Which of the following statements best explains why the term “emerging technologies” is a problematic term?

• People above the age of thirty-five see technology as unnatural.

• Exciting and revolutionary inventions are limited to people under thirty-years-old.

• Technology changes so rapidly that something newer is always present.

• There are too many types of technology to keep track of.

Which term, borrowed from a type of Italian money, was used to name many early newspapers?

• journal

• tabloid

• gazette

• Broadsheet

Which of the following is NOT a shared characteristic of new media?

• Information is manipulated.

• Information is sparse.

• Information is networked.

• Information is compressed.