Digital Marketing Strategy Quiz

Digital Marketing Strategy Quiz

10th Grade

85 Qs

quiz-placeholder

Similar activities

First Semester Review

First Semester Review

9th - 11th Grade

85 Qs

US Constitution

US Constitution

10th Grade

80 Qs

Sociology- Semester Test Review

Sociology- Semester Test Review

9th - 12th Grade

80 Qs

Civics Final

Civics Final

10th - 12th Grade

81 Qs

Evaluating Candidates

Evaluating Candidates

6th - 12th Grade

84 Qs

AP GOV Unit 1: Foundations

AP GOV Unit 1: Foundations

9th - 12th Grade

80 Qs

Elections, Voting, Interest Groups and Political Parties

Elections, Voting, Interest Groups and Political Parties

9th - 12th Grade

86 Qs

Government MCAP Review (2023)

Government MCAP Review (2023)

10th Grade

88 Qs

Digital Marketing Strategy Quiz

Digital Marketing Strategy Quiz

Assessment

Quiz

Social Studies

10th Grade

Hard

Created by

Lenka Bassham

FREE Resource

85 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT listed as an essential activity in a successful digital marketing strategy?

Lead generation

Prospect nurturing

Product development

Sales conversion

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary goal of sales conversion in digital marketing?

Generating leads

Building customer relationships

Turning prospective customers into actual customers

Encouraging customers to buy unrelated items

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which activity involves developing a series of touch points to build familiarity, rapport, and trust with prospective customers?

Lead generation

Prospect nurturing

Sales conversion

Up-selling

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the difference between up-selling and cross-selling?

Up-selling encourages customers to buy additional, related items, while cross-selling encourages customers to buy additional, unrelated items.

Up-selling encourages customers to buy unrelated items, while cross-selling encourages customers to buy related items.

Up-selling is about generating leads, while cross-selling is about converting sales.

Up-selling is about building customer relationships, while cross-selling is about generating leads.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which platform is mentioned as a general approach for lead generation?

Facebook

Twitter

LinkedIn

Instagram

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary goal of customer nurturing?

To sell more products to new customers

To build rapport and provide ongoing value to customers

To develop a targeted marketing campaign

To encourage customers to refer friends and family

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does customer reselling involve?

Selling more products and services to new customers

Selling more products and services to existing customers

Encouraging customers to refer friends and family

Building rapport with customers

Create a free account and access millions of resources

Create resources
Host any resource
Get auto-graded reports
or continue with
Microsoft
Apple
Others
By signing up, you agree to our Terms of Service & Privacy Policy
Already have an account?