🔴 Task 3. Case: Which distributor to Choose in Costa Rica

What prompted TransMotors to search for new distributors in Central America?

• a) The success of their motorcycles in South America and Africa

• b) A decline in sales in their current markets

• c) A desire to expand into emerging markets

• d) A need to compete with Japanese motorcycle manufacturers

What did Robert Grosse observe during his trip to San Jose that surprised him?

• a) A decrease in motorcycle sales overall

• b) Increased competition from Taiwanese motorcycle imports

• c) A surge in demand for heavy equipment

• d) Political unrest affecting business operations

What was the initial sales projection by Harvey Arbelaez, the other potential distributor?

• a) 250 units annually

• b) 500 units annually

• c) 100 units annually

• d) 1000 units annually

What was the first order placed by Jaime Alonso Gomez for TransMotors' motorcycles?

• a) 100 units

• b) 250 units

• c) 500 units

• d) 1000 units

Who were the two possible distributors in Costa Rica that TransMotors identified?

• a) Jaime Alonso Gomez and Roberto Arbelaez

• c) Harvey Arbelaez and Jaime Alonso Gomez

• d) Roberto Gomez and Juan Martinez

Which country in Central America did TransMotors first target for distribution?

• a) Belize

• b) Costa Rica

• c) Nicaragua

• d) Guatemala

True or False:

The increase in Taiwanese motorcycle imports was unexpected by TransMotors.

• True

• False

How did Harvey Arbelaez ultimately prove himself to be a viable distributor option?

• a) By successfully marketing TransMotors' motorcycles

• b) By revealing the shortcomings of Jaime Alonso Gomez

• c) By offering a lower price for distribution services

• d) By demonstrating his connections in the industry

True or False:

Harvey Arbelaez proved to be a more reliable distributor option compared to Jaime Alonso Gomez.

• True

• False

What advantage did TransMotors see in Costa Rica as a potential market?

• a) Political instability

• b) A declining economy

• c) A rising lower middle class

• d) Limited transportation infrastructure