Marketing and Branding

Marketing and Branding

12th Grade

30 Qs

quiz-placeholder

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Marketing and Branding

Marketing and Branding

Assessment

Quiz

English

12th Grade

Hard

CCSS
RI.9-10.4, RI.11-12.8, L.5.5C

+20

Standards-aligned

Created by

JAIME YBANEZ

Used 18+ times

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30 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The amount of money that a customer pays for to enjoy a product or service.

Place

Product

Promotion

Price

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It is an initiative undertaken by an organization to increase in sales, usage or trial of a product.

Place

Promotion

Price

Positioning

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It occurs when an individual salesperson sells a product, service or solution to a product.

Sales Promotion

Advertising

Public Relations

Personal Selling

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It occurs when an individual salesperson sells a product, service or solution to a client.

Sales Promotion

Advertising

Public Relations

Personal Selling

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It can be tangible or intangible as it can be in the form of goods or services.

Price

Product

Money

Personal Selling

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It is the way your product is secured and how it appears from the outside.

Price

Product

Packaging

Personal Selling

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It is a marketing model that replaces the 4Ps model.

Price

7Ps of Marketing

Marketing Mix

Personal Selling

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