Topic 5 Innovation and Design

What is the definition of obsolescence?

• When a product can no longer work in the way it originally did.

• When a new technology supersedes an existing technology.

• A legal term for intangible property such as inventions and designs.

• The process of discovering a principle.

Who are the first individuals to adopt an innovation?

• Late majority

• Laggards

• Innovators

• Early adopters

What is the purpose of a patent?

• To encourage competition

• To ensure planned obsolescence

• To protect intellectual property

• To indicate a pending innovation

What is the definition of disruptive innovation?

• A product that challenges existing companies to embrace technical change

• A high risk innovation strategy that introduces a new idea

• A change in both technology and organization

• An improvement in the method of manufacture

What is the purpose of a trademark?

• To represent a company or product

• To identify a service rather than a product

• To legally register a new invention

• To grant exclusive ownership for use and distribution

Who are the second fastest category to adopt an innovation?

• Laggards

• Late majority

• Early adopters

• Early majority

What is the definition of planned obsolescence?

• A new idea is needed as a result of demand from the marketplace

• A change in both technology and organization

• A product becomes outdated as a conscious act to ensure a continuing market

• An improvement in the organization and/or method of manufacture

What is the purpose of copyright?

• To represent a company or product

• To protect an innovative shape or ornamentation

• To grant exclusive ownership for use and distribution

• To identify a service rather than a product

What is the definition of technology push?

• A change in both technology and organization

• An improvement in the organization and/or method of manufacture

• Scientific research leads to advances in technology that underpin new ideas

• A new idea is needed as a result of demand from the marketplace

Who are the last to adopt an innovation?

• Early majority

• Late majority

• Laggards

• Innovators