Cultural Studies Mid

What R. Dawkins defined as a unit of cultural transmission, or a unit of imitation and replication

• Meme

• Culture

• 
  Symbol

• Sign

• Code

Who introduced the term “cultural studies” as the science of culture?

• P. Kohen

• 
  R. Dawkins

• 
  L. White

• R. Leavis

Who introduced the symbolic view of culture?

• C. Geertz, V. Turner

• L. White, E. Tylor

• 
  A. Kroeber, C. Kluckhohn

• E. Tylor, O. Kont

Who used “culture” as a cultivation of the soul?

• Cicero

• Plato

• Tylor

• Herder

• 
  Al-Farabi

Branch in theory of culture that includes signs, forms, symbols, texts

• Morphology of culture

• 
  Language of culture

• Semiotics

• Semiology

• 
  Symbolic view

Founder of European tradition of semiotics in cultural studies

• 
  F. Saussure

• E. Tylor

• B. Russell

• G. Hegel

Founder of American tradition of semiotics in cultural studies

• 
  F. Saussure

• E. Tylor

• Ch. Peirce

• 
  G. Hegel

How F. de Saussure called formal discipline about signs?

• Semiology

• Semiotics

• Semantics

• Syntactics

The main work of Roland Barthes

• Mythologies

• Primitive culture

• 
  Course of general linguistics

• 
  Culture: A Critical Review of Concepts and Definitions

According to Roland an accepted dominant connotation (signified meaning) of sign is…

• Myths

• Symbols

• 
  Signifier

• Signified