Rhetorical Appeals and Figurative Language

What appeal is being used in this picture?

• Ethos

• Pathos

• Logos

What appeal is being used in this picture?

• Ethos

• Pathos

• Logos

Identify the dominant appeal: "You will never be satisfied in life if you don’t seize this opportunity. Do you want to live the rest of your years thinking about what would have happened if you just jumped when you had the chance?"

• ethos

• logos

• pathos

Identify the dominant appeal: ""The veterinarian says that a Golden Retriever will be the perfect match for our active family lifestyle."

• ethos

• logos

• pathos

"The data is perfectly clear: this investment has consistently turned a profit year-over-year, even in spite of market declines in other areas."

• Ethos

• Pathos

• Logos

• Kairos

• Our expertise in roofing contracting is evidenced not only by our 50 years in the business and our staff of qualified technicians, but in the decades of satisfied customers who have come to expect nothing but the best.

• Ethos

• Logos

• Pathos

• Pathos/Logos

A lawyer presents a series of legal precedents and evidence to make a case. This is an example of:

• Ethos

• Pathos

• Logos

• Alliteration

My non-profit organization started with just one volunteer—me. I’d walk up and down the beaches collecting trash. Then, a friend joined me. The following week, that friend brought a friend. And then another. Until it grew to what it is today—an organization with more than 300 volunteers who have helped remove more than 15,000 pounds (6.8 tons) of trash from the beaches and the oceans. So, I know quite a bit on getting people together for a good cause.

Which appeal is being used?

• ethos

• pathos

• logos

Climate change is already happening all around us. But let’s pretend that we’re at the liberty of not having to worry about it because its effects won’t be evident in our lifetimes. What about your children? Or your children’s children? Imagine the life they will live as they have to endure extreme heat, catastrophic hurricanes, unprecedented rainfalls, and more. Climate change may not affect you personally, but it will affect those you love.

Which appeal is being used?

• ethos

• pathos

• logos

What rhetorical appeal is this?

"If you don't turn in your homework, your grades will suffer."

• Ethos

• Pathos

• Logos

• None of the above