DMI for SME (Homework)

What is the first step in our DMI Customer Acquisition Journey?

• Sales Pitch

• Building Relationship

• Research on Leads

• Handling Rejection

How do you prioritize relationship building with customers?

• By redirecting customers to other departments for issue resolution

• By avoiding customer interactions altogether

• By providing generic responses without addressing their specific concerns

• By attending to their queries and solving their problems promptly

In the BEISA Customer-Centric sales pitch formula, 'E' stands for the evolution of customers.

• True

• False

What approach is recommended for customers who initially declined an offer?

• Avoiding further contact to respect their decision

• Persistently pushing the same offer regardless of their initial response

• Reconnecting periodically to share new products or packages and recommending alternatives tailored to their business needs

• Ignoring their preferences and continuing to promote the original offer

What are the key steps involved in successful sales pitch?

• Avoiding direct customer interaction and focusing solely on products benefits

• Providing minimal information about rates and fees to keep the customer engaged

• Talking nicely to the customer, sharing comprehensive proposal including rates, hidden fees and commissions and arranging a face-to-face meeting

• Researching the customer's previous package or offer and neglecting to highlight products benefits during the pitch