Environmental Scanning and Industry Analysis

Environmental Scanning and Industry Analysis

University

47 Qs

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Environmental Scanning and Industry Analysis

Environmental Scanning and Industry Analysis

Assessment

Quiz

Business

University

Medium

Created by

TRAN QUAN

Used 17+ times

FREE Resource

47 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Internal analysis enables a firm to determine what the firm

can do

should do.

will do.

might do.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

According to Porter's model, a strong or high force is likely to reduce profits and can be regarded as a(n)

A. benefit.

B. opportunity.

C. advantage.

D. threat.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which societal force includes demographic trends?

A. political-legal forces

B. labor forces

C. economic forces

D. sociocultural forces

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a set of business units or firms that 'pursue similar strategies with similar resources'?

A. strategic group

B. collective collaboration

C. cooperative

D. integral association

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A formal program of gathering information on a company's competitors is referred to as

A. statistical modeling.

B. competitive intelligence.

C. competitive strategy.

D. quantitative forecasting.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is not a major force in the societal environment?

A. political-legal forces

B. labor forces

C. economic forces

D. technological forces

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which is the largest age group of the current generations in all developed countries?

A. Baby Boomers

B. Woofies

C. Silent Generation

D. Gen X

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