Stages of Marketing Research

Stages of Marketing Research

9th Grade

10 Qs

quiz-placeholder

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Stages of Marketing Research

Stages of Marketing Research

Assessment

Quiz

Business

9th Grade

Hard

Created by

Reanne Anderson

Used 2+ times

FREE Resource

10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the first step in marketing research?

Developing a marketing strategy

Implementing the marketing plan

Defining the problem or objective

Conducting data analysis

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which step involves defining the problem and research objectives?

Step 2: Collecting information

Step 4: Presenting the findings

Step 1: Defining the problem and research objectives

Step 3: Analyzing the information

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

In which step do researchers design the research plan for collecting data?

Step 3

Step 2

Step 7

Step 5

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the process of selecting a subset of the population to represent the entire group called?

Grouping

Categorization

Sampling

Division

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which step involves analyzing the data and presenting the findings?

Interpretation

Data collection

Conclusion

Evaluation

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the final step in marketing research?

Implementing findings and making strategic decisions

Conducting surveys

Analyzing data collected

Creating a research plan

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which step involves interpreting and reporting the findings to management?

Step 5: Interpret and report findings

Step 6: Implement recommendations

Step 4: Data analysis

Step 3: Data collection

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