GCSE Year 2 Media: Film Industry: I, Daniel Blake Quiz

What is independent cinema and how is it different to Hollywood blockbusters?

• They have smaller budgets and more creative input from directors and producers

• They have more well-known actors and are produced by major film studios

• They have larger budgets and are supported by public service broadcasters

• They have bigger marketing campaigns and are distributed by smaller companies

Who directed I, Daniel Blake and why is this important?

• Steven Spielberg, known for his action-packed blockbusters

• Quentin Tarantino, known for his unique storytelling and violence

• Ken Loach, known for his social realist style and political themes

• Martin Scorsese, known for his crime dramas

How was I, Daniel Blake promoted to an audience? List at least three different methods used by the film's marketing campaign.

• Free screenings, guerrilla marketing, and outdoor campaigns

• Product placement, influencer marketing, and online trailers

• Social media ads, celebrity endorsements, and billboards

• TV commercials, radio spots, and print adverts

What unusual or creative marketing methods were used to get audiences talking about the film?

• Virtual reality experiences, augmented reality games, and interactive websites

• Celebrity gossip, scandalous rumors, and controversial interviews

• Political endorsements, community screenings, and outdoor projections

• Viral challenges, meme campaigns, and influencer partnerships

What was the estimated production budget for I, Daniel Blake and how much did it make at the box office?

• £1 million budget and £5 million box office earnings

• £10 million budget and £30 million box office earnings

• £5 million budget and £20 million box office earnings

• £2 million budget and £11 million box office earnings

How can independent films like I, Daniel Blake compete with Hollywood blockbusters like Doctor Strange?

• By imitating the marketing strategies of Hollywood studios

• By focusing on niche audiences and unique storytelling

• By having bigger budgets and more well-known actors

• By creating more action-packed scenes and special effects

By industry standards, was I, Daniel Blake a success?

• Yes, it made a lot of money at the box office

• No, it didn't receive any critical acclaim

• To a point, it was a critical and box office success in comparison to its budget.

• No, it failed to attract any audience

What does 'making a film launch a political movement' mean?

• Using the film to raise awareness about social issues and inspire action

• Using the film to promote a political party or candidate

• Using the film to create controversy and provoke debate

• Using the film to criticize the government and incite rebellion

Why was the grassroots marketing campaign for I, Daniel Blake successful?

• Because it engaged local communities and aligned with the film's message

• Because it focused on controversial themes and shocking imagery

• Because it relied on celebrity endorsements and big budget promotions

• Because it targeted mainstream audiences and used traditional advertising methods