Ferrero Rocher

Where was Michele Ferrero born?

• Naples

• Milan

• Piedmont

• Rome

Which product was marketed exclusively to children by Michele?

• Ferrero Rocher

• Nutella

• Kinder

• Super Crema

What is the significance of the gold foil wrapping of Ferrero Rocher?

• It represents purity

• It is a marketing gimmick

• It symbolizes wealth and decadence

• It is a tribute to the company's founder

What is the main target demographic for Kinder products?

• Elderly

• Adults

• Teenagers

• Children

What was the net worth of Michele Ferrero at the time of his death?

• $10 billion

• $20 billion

• $30 billion

• $40 billion

What is the main ingredient used in Ferrero's major products?

• Peanuts

• Hazelnuts

• Cashews

• Almonds

How did Michele Ferrero expand production to Germany?

• By building new factories

• By acquiring existing factories

• By importing products from Italy

• By forming partnerships with local businesses

What is the main reason for Ferrero's success in the global food market?

• Aggressive marketing

• Low pricing strategy

• Quality of ingredients

• Political alliances

How did Ferrero Group expand its presence in the United States?

• By acquiring local chocolate companies

• By establishing its own production facilities

• By forming partnerships with American retailers

• By importing products from Italy

What is the significance of the red packaging of Kinder products?

• It represents purity

• It is a marketing gimmick

• It symbolizes wealth and decadence

• It is a tribute to the company's founder