DISTMAN Midterm Exam Part 2

Organize these options into the right categories

Groups:

(a) Function of Distribution Channel

,

(b) Component of Distribution Channel

,

(c) Types of Distribution Channel

,

(d) Channel Conflict & Resolution

• Indirect

• Hybrid

• Direct

• Provide information and promotion to partners

• Price Devaluation

• Retailers

• Principal

• Horizontal

• Facilitate the transfer of ownership

• Perform logistics functions

• Subdealers

• Oversaturation

• Deliver the goods

• Master Distributor

• Vertical

Match the following

• A person or company authorized to act on behalf of another

• Exclusive Distribution

• High number of outlets with low margin per sale

• Agent

• Limited number of outlets with high margin per sale

• Intensive Distribution

• The path through which goods and services travel from the vendor to the consumer

• Selective Distribution

• Single wholesaler or retailer in a specific geographic area

• Distribution Channel

Match the correct components for each channel

h

i

j

g

f

e

d

c

b

a

Mark Cabalona

Madam Rosecinta's Store

Unilab

DITO Telecommunity Corporation

Aling Nena Store

SLM Marketing

Fast Distributor

William Anthony

Yakult

Nestle

What is Distribution Management?

Why is it important for a company to manage their distribution channels?

Select one strategy for distribution and expound on it.