Trắc nghiệm QTCL

Customer needs are desires, wants, or cravings satisfied by means of the characteristics of  a product.

• TRUE

• FALSE

Horizontal integration is the process of acquiring or merging with industry competitors in  an effort to achieve the competitive advantages that come with large size or scale.

• TRUE

• FALSE

Organizational design is the process through which managers select the combination of  organizational structure and control systems that they believe will enable the company to  create and sustain a competitive advantage.

• TRUE

• FALSE

Companies that pursue an international strategy focus on increasing profitability by  reaping the cost reductions that come from economies of scale and location economies.

• TRUE

• FALSE

Typically firms have a substantial ability to control trends in its general environment if it  is able to correctly predict them.

• TRUE

• FALSE

Highlands Coffee Company has decided to enter the coffee machine manufacturing  business for a six-month trial run. They are likely to have higher unit costs of  manufacturing than the other established competitors in this industry.

• TRUE

• FALSE

Integrating mechanisms (hệ thống tích hợp) help coordination take place among people, functions, and  divisions throughout the hierarchy of authority (hệ thống phân cấp quyền lực)

• TRUE

• FALSE

Mass customization is an example of a combination strategy because it provides unique  products to customers and lower costs to the firm.

• TRUE

• FALSE

The corporate level of management occupies the apex (chiếm vị trí cao nhất) of decision making within the  organization.

• TRUE

• FALSE

Flattening a structure speeds organizational communication and decision making.

• TRUE

• FALSE