10ADN4 - ESL- UNIT 5.6

1. Which fast food chain is the most popular in Vietnam?

• McDonald's

• KFC

• Lotteria

• Jollibee

Answer explanation

• KFC reigns supreme: It's the most popular fast food chain, with over 200 stores nationwide.

2. What percentage of fast food orders in Vietnam are placed online?

• 50%

• 87%

• 90%

• 92%

Answer explanation

• Around 87% of fast food orders are placed online, with GrabFood and Now leading the pack.

3. Which age group consumes the most fast food in Vietnam?

• Baby Boomers

• Gen Z

• Gen X

• Gen ABC

Answer explanation

• Young adults are the biggest consumers: Millennials and Gen Z drive the market, followed by Gen X.

4. What is the most popular fast food dish in Vietnam?

• Pizza

• Burgers

• Coffee

• Fried chicken

Answer explanation

• Fried chicken is king: Dishes like KFC's crispy chicken remain a top favorite.

5. Which local coffee chain competes with Starbucks in Vietnam?

• Laika

• Highlands Coffee

• Trung Nguyen Coffee

• Cafe Mai

Answer explanation

• Coffee culture blends in: Local coffee chains like Highlands Coffee compete with Western brands like Starbucks.

6. What is the projected market size of the fast food industry in Vietnam by 2025?

• $1 billion

• $1.5 billion

• $2 billion

• $2.5 billion

7. What is a major challenge faced by fast food chains in Vietnam?

• High operating costs

• Fierce competition

• Rising food prices

• Increasing health concerns

Answer explanation

• Health concerns are rising: Consumers are increasingly seeking healthier options and more transparency in ingredients.

8. How are technology and online platforms impacting the fast food industry in Vietnam?

• They are leading to a decline in dine-in customers.

• They are making it more difficult for customers to order and receive food.

• They are increasing the need for physical stores.

• All of the above

9. What is one way that fast food chains can adapt to changing consumer preferences in Vietnam?

• Offer more vegan and vegetarian options.

• Use more sustainable packaging materials.

• Be more transparent about ingredients and sourcing.

• All of the above

10. What is the future outlook for the fast food industry in Vietnam?

• It is expected to stay the same.

• It is expected to experience slower growth.

• It is expected to experience significant growth.

• It is expected to decline.