APGoPo Unit 4: Week 1-2 Key Terms

1. Surveys conducted outside polling places on election day to publicly predict the outcome of the election after the polls close

• Benchmark poll

• Exit poll

• Focus group

• Push polling

1. The tendency for respondents and declared voters to tell pollsters what they think they want to hear

• 1. Push polling

• 1. Non-response bias

• 1. Bandwagon effect

• 1. Social desirability bias

1. An “invisible hand,” guided by the interactions between producers and consumers regulates the economy with little government interference

• 1. Free enterprise

• Individualism

• Rule of law

• 1. Political socialization 

1. A survey used to gauge attitudes on issues or support for candidates in an election in a cross-section of the population

• Focus group

• 1. Push polling

• Political socialization

• 1. Public opinion poll

1. A shift of support to a candidate or position holding the lead in public opinion polls and therefore believed to be endorsed by many people.

• Social desirability bias

• 1. Non-response bias

• 1. Bandwagon effect

• 1. Political socialization

1. The set of attitudes that shape political behavior

• 1. Political socialization

• Political culture

• Individualism

• Free enterprise

Often the first poll used by a political campaign to measure support for potential candidates and gather information about the issues that people care about

• 1. Push polling

• 1. Exit poll

• 1. Benchmark poll

• 1. Bandwagon poll

1. A small group of citizens who are gathered to hold conversations about issues or candidates to provide public opinion data

• 1. Public opinion poll

• 1. Focus group

• 1. Push polling

• 1. Public debate

1. The principle of a government that establishes laws that apply equally to all members of society, including its leaders

• Individualism

• 1. Rule of law

• 1. Political culture

• 1. Free enterprise

1. Occurs when the individuals who choose not to participate in a survey differ systematically from those who do, leading to a potential distortion in the survey results

• 1. Bandwagon effect

• 1. Social desirability bias

• 1. Sampling techniques

• 1. Non-response bias