topic 7

is a periodic update or report about

relevant topics or activities of a business. Newsletters

typically talk about or give more background on multiple

issues.

must offer valuable information, and they

should be short and to the point.

(component of newsletter): the banner in front

of a newletter; 1/4 or 1/3 of

the page

nameplate of newsletter

• name of the newsletter

• volume number

• date of publication

• the company logo or motto

briefly lists articles of

the newsletter and the page

number corresponding to the

items

list the name of the

publisher and other pertinent

data (staff, contributors,

addresses, etc.)

brief phrases that

summarize the content and

identify each article

a lead-in phrase or sentence over

the headline

text that is placed between the

headline and the actual article

small headlines or titles that

are placed at intervals within an

article