Marketing Concepts Quiz

Marketing Concepts Quiz

9th - 12th Grade

12 Qs

quiz-placeholder

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Marketing Concepts Quiz

Marketing Concepts Quiz

Assessment

Quiz

Business

9th - 12th Grade

Practice Problem

Medium

Created by

Nicholas Bourgeois

Used 11+ times

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12 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Involves the locations and methods used to make products available to customers

distribution

discretionary income

entertainment

marketing mix

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The number of times per advertisement, game, or show that a product or service is associated with an athlete, team, or entertainer

gross impression

marketing

product

promotion

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Common characteristics of a group, such as age range, marital status, gender, and income level

demographics

discretionary income

entertainment

marketing mix

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Ways to make customers aware of products and encourage them to buy

distribution

discretionary income

entertainment

promotion

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The creation and maintenance of satisfying exchange relationships

entertainment marketing

marketing

product

promotion

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Whatever people are willing to spend their money and spare time viewing rather than participating in

demographics

discretionary income

entertainment

marketing mix

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What a business offers customers to satisfy needs

distribution

product

promotion

ratings

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