Digital Marketing - Descriptive
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•6 Qs
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Digital Marketing - Descriptive
Quiz
•
Professional Development
•
University
•
Practice Problem
•
Easy
Dr. Abhishek Singh
Used 2+ times
FREE Resource
Enhance your content in a minute
6 questions
Show all answers
1.
OPEN ENDED QUESTION
10 mins • 3 pts
What is digital marketing? Write about at least four differences between digital and traditional marketing.
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2.
OPEN ENDED QUESTION
10 mins • 3 pts
Marketing mix: what does it mean for digital marketing?
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3.
OPEN ENDED QUESTION
10 mins • 3 pts
What is a strategic approach to a digital marketing plan?
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4.
OPEN ENDED QUESTION
10 mins • 3 pts
What is the difference between SEO and SEM?
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5.
OPEN ENDED QUESTION
10 mins • 3 pts
What is the difference between on-page and off-page SEO?
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6.
OPEN ENDED QUESTION
10 mins • 7 pts
Kindly comment on the following terms:
A/B split test
Attachment: open rate
Conversion rate
Double opt-in
Email harvesting
Email automation
Lead magnet
Evaluate responses using AI:
OFF
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