DP Business Content Quiz #3 U4 and U5 HL Topics

Which quantitative management technique is used to predict a firm’s sales over a given period of time?

• Extrapolation

• Market Research

• Sales Forecasting

• Cash Flow Forecasting

Which term describes the statistical technique measuring the digression of a variable from the mean value in a set of data?

• Range

• Mode

• Cyclical variations

• Standard deviation

Which method below involves identifying trends in a data set by smoothing out seasonal, cyclical or random variations?

• Moving averages

• Targeting

• Sales forecasting

• Market research

Which of the following methods benefits from improved budgeting, production planning, stock control, working capital, and cash flow?

• Ratio analysis

• Sales forecasting

• Moving averages

• Investment appraisal

Which term describes the increased integration and interdependence of economies, and hence has a significant impact on international marketing?

• Global marketing

• Globalization

• Glocalization

• Global branding

Which of the following is not an opportunity arising from entering international markets?

• Copyright, trademarks and patent laws

• Brand recognition

• Spreading of risks

• An increased customer base

Entering international markets can create opportunities for increased brand recognition and brand development.

• True

• False

Businesses that enter international markets do not have to comply with local rules and regulations regarding employees, consumers, and product restrictions.

• True

• False

Answer explanation

Businesses that enter international markets must comply with local rules and regulations.

International marketers are concerned with external factors such as differences in laws, languages, cultures, and practices as businesses growth and evolve in overseas markets.

• True

• False

What is the objective of quality control?

• To reduce the need for investment in research and development

• To compare the firm’s products against those of competitors

• To ensure products meet the quality standards set by the firm

• To replace products returned by dissatisfied customers