CHAPTER 1

CHAPTER 1

University

15 Qs

quiz-placeholder

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CHAPTER 1

CHAPTER 1

Assessment

Quiz

Business

University

Medium

Created by

norzalindah (BG)

Used 9+ times

FREE Resource

15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

5 mins • 5 pts

The purpose of Digital Marketing is ...

To encourage users to use mobile devices like mobile phones and mobile tablets

To save time and effort in marketing

Leverage on digital platform to promote and sell goods and services

To protect the environment as print media is bad for the environment

2.

MULTIPLE CHOICE QUESTION

5 mins • 5 pts

Digital marketing is often referred to as___________.

online marketing

internet marketing

web marketing

. All of the above

3.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

Which of the following is the correct depiction of Digital Marketing?

E-mail Marketing

Social Media Marketing

Web Marketing

All of the above

4.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

Which of the following is the correct depiction of Digital Marketing?

E-mail Marketing

Social Media Marketing

Web Marketing

All of the above

5.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

__________ doesn't fall under the category of digital marketing.

TV

Billboard

Radio

All of the above

6.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

__________ doesn't fall under the category of digital marketing.

TV

Billboard

Radio

All of the above

7.

MULTIPLE CHOICE QUESTION

5 mins • 1 pt

Which of the following is incorrect about digital marketing?

Digital marketing can only be done offline

Digital marketing cannot be done offline.

Digital marketing requires electronic devices for promoting goods and services.

In general, digital marketing can be understood as online marketing, web marketing, and e-mail marketing.

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