Intro Business Marketing Quiz

What does a business use marketing for?

• To build a product

• To promote products or services and attract customers.

• To conduct financial transactions

• To bake cookies

What can market research help a business with?

• Finding new employees

• Identifying potential customers

• Making more money

• Promoting the product or service

What would help a business gain more customers?

• Reducing marketing efforts

• A fitness program for employees

• An informative and engaging social media presence

• Ignoring customer feedback

What is the purpose of promotional marketing?

• Making lots of adverts

• To promote a new movie

• Reducing employee turnover

• To make potential new customers aware of your business

Why is choice important for businesses?

• To cater to different groups of customers

• To increase customer confusion

• To limit customer options

• To reduce customer satisfaction

What is the importance of understanding and meeting customer needs for an entrepreneur or business?

• It is important only for large businesses

• It is important for short-term success

• It is important for long-term success

• It is important for employee motivation

How can a business improve its relationship with its customers?

• By ignoring their complaints

• By increasing the price of products

• By providing excellent customer service

• By reducing the quality of products

What is the role of advertising in a business?

• To entertain the audience

• To inform and persuade potential customers

• To reduce the company's profit

• To increase the company's expenses

Why is it important for a business to understand its target market?

• To increase the company's expenses

• To reduce the company's profit

• To tailor its products and services to meet their needs

• To ignore their preferences

Why is customer feedback important for a business?

• To increase customer confusion

• To improve products and services based on customer needs

• To limit customer options

• To reduce customer satisfaction