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What is the first step to create a good ad based on the information provided?

• A) Use visual metaphors

• B) Highlight your key message

• C) Take advantage of emotions

Why is it important to use visual metaphors in advertising?

• A) To create movement

• B) To exaggerate within reason

• C) To compare one concept with another

What is a "Call to Action" in an ad based on the information provided?

• A) Use bold letters

• B) Invite people to interact with the product

• C) Create eye-catching banners

What is the purpose of creating eye-catching banners based on the information provided?

• A) Vary the color palette

• B) Draw attention to the message

• C) Create movement

What is recommended in terms of color palette in an advertisement?

• A) Use strong and bright colors

• B) Vary the color palette appropriately

• C) Maintain a single color to represent the brand

What does it mean to keep text concise and to a minimum in an ad?

• A) Use a bold text style

• B) Use visual metaphors

• C) Focus on the message and make it easy to understand

How can you create movement in an ad based on the information provided?

• A) Using moving images

• B) Using visual metaphor

• C) Selecting an appropriate color

Why is it suggested to exaggerate within reason in an advertisement?

• A) To make it fun and memorable

• B) To create movement

• C) To highlight the key message

What is said about the style of text in an ad based on the information provided?

• A) It should be minimalist and concise

• B) It is not relevant in the creation of an ad

• C) It should be bold to attract attention

How can you make an ad memorable based on the information provided?

• A) Keeping the text concise

• B) Using visual metaphors

• C) Using a sense of humor and making it eye-catching