SEM I Quiz 2.0 Review

Which of the following is an example of event marketing?

• Varsity football practice

• Frank Spencer tournament game

• Little League baseball game

• Trade show

Which of the following is a type of event marketing?

• Softball tryouts

• Hall of Fame ceremony

• Titan Talk video

• Weather report

What is an aspect of event marketing?

• Boost sales

• Change opinions

• Lose market share

• Retire a product

What is an aspect of event marketing?

• Decrease government regulation

• Make customers happy

• Lose sales to competitors

• Capture market share

Which of the following is NOT a sports product?

• Sporting Event

• Sports Medicine

• Sporting Goods

• Sports Information

What is a characteristic of organized sports participants?

• Play sports that follow rules

• Are not paid to play

• Play when/where/how they want

• No rules to follow

What is a characteristic of unorganized sports participants?

• No rules to follow

• Play sports that have rules

• Sports that are controlled by sanctioning bodies

• Paid to play sports

Which type of sports participant is paid to play their sport?

• Amateur

• Professional

• Varsity

• Volunteer

Which group of people are fans of an event?

• Amateurs

• Athletes

• Sponsors

• Spectators

What is an organization that pays to associate their name with an event?

• Sponsor

• Sanctioning body

• Non-profit organization

• High school athletic association