Higher Media

Drag and drop the correct label to the correct part of the poster.

c

d

e

f

b

a

Secondary Image

Main Image

Previously from credit...

Credits

Tagline

Title

Match these definitions to the correct piece of technical language.

• • Short sentence that reveals more info.

• Main Image

• • Arrangement of info on a poster.

• Tagline

• • List of crew who worked on the film.

• Layout

• • The most important image on the poster.

• Font

• • Design and size of the lettering.

• Credits

• How we make meaning of the image based on our own understanding of the world.

• Technical Codes

• Cultural Codes

• Highway Codes

What does the SECONDARY IMAGE tell you about the new Scream movie?

• A type of ‘visual shortcut’. They’re repeated so often that we assume they are normal or ‘true’.

• The ultimate stereotype. Think of the brave, strong hero or the villain who is an evil genius.

• Archetype

• Countertype

• Mistype

What word best describes the colour palette for this poster?

• Monochrome

• Highly saturated.

• Earth tones.

How does the camera man make Batman seem powerful and strong in this poster?

• This text will tell you who the director or main actors are in order of importance.

• Title

• Secondary Image

• Billing

• Font