Session 2 Quiz

Session 2 Quiz

6th - 8th Grade

14 Qs

quiz-placeholder

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Session 2 Quiz

Session 2 Quiz

Assessment

Quiz

Science

6th - 8th Grade

Practice Problem

Hard

Created by

Tow Moy

Used 25+ times

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14 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

After the decision-maker’s objectives have been verified, the next stage of the problem definition process involves:

A.

stating the hypotheses and research objectives.

B.

isolating and identifying the problem.

C.

determining the unit of analysis.

D.

understanding the background of the problem.

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

According to the analogy in the iceberg principle, the portion of a problem that extends below the water are the ______.

A.

symptoms.

B.

marketing management problems.

C.

hypotheses.

D.

problem background.

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

‘Customers complain that services in the restaurant is too slow’. This statement is an example of a:

A.

true problem.

B.

symptom.

C.

hypothesis.

D.

research objective.

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Informal gathering of background information to gain an awareness of marketplace conditions often requires:

A.

exploratory research.

B.

descriptive research.

C.

causal research.

D.

market testing.

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A preliminary investigation designed to gain an awareness of marketplace conditions is known as:

A.

test marketing.

B.

situation analysis.

C.

unit analysis.

D.

problem definition .

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Specifying whether the research data should be gathered from individuals or from households occurs at which stage of the problem definition process?

A.

Determining the relevant variables

B.

Determining the decision-maker’s objectives

C.

Determining the unit of analysis

D.

Determining the research hypotheses

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which type of variable is ‘brand of tooth-paste’?

A.

Continuous

B.

Dummy

C.

Dependent

D.

Categorical

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