Marketing & Sales- The 5 P's of Marketing

Process of presenting your business to your customers that

seeks to draw their attention, attract interest, and persuade to purchase.

• Bundling

• Sales

• Marketing

• Business Plan

Process of presenting your business to your customers that

seeks to draw their attention, attract interest, and persuade to purchase.

• Bundling

• Sales

• Marketing

• Business Plan

Detailed guide with two primary parts: marketing goals and strategies for reaching those goals.

• Marketing Mix

• Marketing Plan

• Promotion

• Selective Distribution

Type of distribution that makes a product available at as many sales outlets as possible.

• exclusive distribution

• selective distribution

• global distribution

• intensive distribution

"Recipe" for reaching and keeping customers that combines multiple tactics and the marketing elements called the Five P's.

• Marketing Mix

• Marketing

• Selective distribution

• Sales Plan

9. Type of distribution that allows a product to be sold at a moderate number of sales outlets, but not all, in a particular geographical area.

• Selective distribution

• intensive distribution

• exclusive distribution

• prime distribution

Combining the price of several different services (and/or physical products) into one price.

• Cost-based pricing

• Competitive Pricing

• Mark-up Price

• Bundling

Pricing method that focuses on how much customers are willing to pay for a product.

• cost-based pricing

• demand-based pricing

• competitive pricing

• mark-down price

Pricing method that sets a product's price based on what it costs the business to provide it.

• cost-based pricing

• demand-based pricing

• competitive pricing

• mark-down price

Type of distribution that gives a specific retailer, or

authorized dealer, the sole right to sell a product in a

particular geographical area.

• intensive distribution

• exclusive distribution

• selective distribution

• global distribution