Persuasive Techniques

Logos is using _________________ in an argument.

Ethos is using ___________________ in an argument.

Pathos is using __________________ in an argument.

In a persuasive argument, what is the claim?

• What the audience believes

• What the author believes

• What the article is about

• What the author needs you to know

In a persuasive argument, what is the counterclaim?

• The opposition to the claim

• The agreement with the claim

• The evidence

• The conclusion of the article

Another word for claim is . . . .

Another word for counterclaim is . . .

Which of the following's purpose is to persuade?

• An article explaining why Michael Jordan is the best.

• A review of the newest Marvel movie.

• A list of the 25 richest people.

• A recipe for macaroni and cheese

If you were writing a persuasive essay to convince your readers to allow cellphones in class, what might be a good example of evidence?

What is audience?

• The person writing the article.

• The person reading the article.

• The people mentioned in the article.

• The pictures in the article.