Industrial Marketing Quizz

What are the kinds of things you can touch or hold in your hand, such as clothing, and computers?

• Services

• Goods

• A smile

• Free Pizza

What are the kids of things you can't physically touch, yet have monetary value andmeet the needs and wants of consumers

• Free doughnuts

• Goods

• A hug

• Services

People who share similar needs and wants and can purchasd products are called a (n)

• Market

• Industrial market

• Consumer market

• Target market

The __________ is also known as a business-to-business market.

• Wal-mart

• Market share

• Industrial Market

• Consumer Market

Communicating with potential customers to inform, persuade, or remind them about a business's products is the marketing function called?

• Product

• Placement

• Price

• Promotion

The group that is identified for a specfic marketing program is referred to as a (n) __________ market.

• Target

• Consumer

• Product

• Industrial

Requirement to protect industrial design, it needs to be

• novelty

• originality

• descriptive

Industrial design focuses on

• The graphic of the object

• 
  The appearance of an article

• The color of the design

Which of the following eligible for protection as an industrial design?

• 
  A car

• A watch

• A logo

• A bag

To be protected, the industrial design must be three-dimensional

• FALSE

• TRUE