PLACE - DISTRIBUTION CHANNEL STRATEGY

Marketing channel also known as a distribution channel.

• true

• false

What are the example of traditional channel?

• Mobile Apps

• Wholesalers

• Direct Sales Representatives

Intensive distribution involves a small number of intermediaries.

• True

• False

Fills in the blank:

____ ____ ____ only granted sole rights to that one particular retailer.

What is definition of retailer?

• Businesses or individuals that purchase goods in large quantities from manufacturers, producers, or distributors and then sell them in smaller quantities to retailers, other businesses.

• Businesses or individuals that sell goods or services directly to consumers for personal or household use.

• The process of moving goods or products from the point of production to the point of consumption.

• Individuals or entities that act as intermediaries between buyers and sellers, facilitating transactions and negotiations on behalf of their clients.

What is the function of broker and agent?

• they serve as a vital link in the distribution network, connecting manufacturers and retailers while adding value through their expertise, efficiency, and scale of operations.

• businesses that sell goods or services directly to consumers.

• encompasses other activities such as order processing, inventory management, and logistics planning.

• Intermediaries who facilitate transactions between parties. They act as neutral middlemen and represent and advocate for the interests of their clients.

What are the decision making in marketing logistics?

• Type of Product

• Determination of Consumer

• Distribution Channels

Halal logistics based on _______ principles.

What company does Nestle Myanmar collaborated with to handle logistics warehouse operations?

• J&T

• DHL Express

• Pos Laju Malaysia

• City Link

Where is the origin country of Nestle?

• United States

• United Arab Emirates

• Indonesia

• Switzerland