BES Unit 2 Revision

Which one of the following is NOT an example of External Environment?

• Political factors

• The industry itself

• Organization Culture

• Government regulations

Which one of the following environment is harder to predict and control?

• Challenging

• External

• Internal

• Original

SWOT analysis is sometimes called

• In - Out analysis.

• External - Internal Analysis

• Inside - Outside Analysis

• Internal - External Analysis

Unique selling point refers to

• Strength

• Weakness

• Opportunities

• Threats

Customer demographics is classified under which PEST factor?

• Political

• Economic

• Social

• Technological

Which one of the following is not an internal element?

• Employees.

• Organisational Culture.

• Board of Directors.

• Government Regulations.

A situation in a company’s external environment that allows the company to grow refers to?

• Strengths.

• Weaknesses.

• Opportunities.

• Threats.

Which one of the following examples comes under political factor?

• Trade regulations.

• Inflation.

• Customer demographics.

• Technological advancements.

The process of interaction and integration among people, companies, and governments worldwide refers to

• Globalisation

• Decentralization

• Industrialisation

• Decommission

Which one of the following is a positive effect of Globalisation?

• Better Products

• Environmental Damage

• Fluctuation in prices

• Job insecurity