LOG2603 CH2

One of the reasons to go into foreign market is the opportunity to expand the life cycle of an existing product. This statement refers to which reason to globalize?

• Reduce cost

• Improve supply chain

• Provide better goods and services

• Attract new markets

Which of the following is the example of how the firm learns to improve operations by doing business globally?

• General Motors jointly building and running an auto assembly plant in San Jose, California with the Japanese who has expertise in production and inventory.

• World athletic shoe production has migrated from South Korea to Guangzhou, China to take advantage of the low-cost labor and production competence.

• U.S market personal computers could be characterized as mature but as in the introductory stage in many developing countries such as Myammar, Albania, and Africa.

• Customers who purchase goods and serices from US firms are increasingly located in foreign countries.

   In deciding the strategic OM decisions, company must determine what is to be made and what is to be purchased where consideration is given to quality, delivery and innovation. This statement refers to which area of OM?

• Inventory

• Supply chain management

• Scheduling

• Process and capacity design

   This decision defines much of the transformation process where costs, quality and human resources are often determined. It also determines the lower limits of cost and upper limits of quality.

• Quality

• Location decision

• Good and service design

• Maintenance

SWOT analysis is involving process of evaluating______.

• Internal strengths and threats as well as opportunities and weaknesses of environment.

• Environment strengths and weaknesses as well as internal opportunities and threats.

• Internal strengths and weaknesses and environment opportunities and threats.

• Environment opportunities and strengths as well as internal strengths and weaknesses.

    ______ are those relatively few activities that make a difference between having and not having a competitive advantage and ultimately it makes difference between an organization’s success and failure.

• Strengths and opportunities

• Mission statements

• TOWS matrix

• Critical success factors

Which of the following describe an international strategy?

• It has decentralized authority by creating subsidiaries, franchises or joint ventures.

• It uses export and licenses to penetrate the global market.

• It has decentralized operating decisions to enhance local responsiveness.

• It has multiple branches all over the world.

    McDonald’s modifies its menu country by country such as having hamburgers without beef in India. This is the example of ____strategy.

• global

• multidomestic

• international

• transnational

   ______is an organization’s action plan to achieve the mission.

• Strategy

• Differentiation

• Globalization

• Corporate mission

    It is defined as its purpose and what it will contribute to society, in terms of the products and services it produces for its customers.

• Capital

• Company's strategy

• Supply

• Mission